Marvel’s god of thunder, Thor, is no stranger to the copious memes bore from his Asgardian heritage. One of the more popular memes is that of THORÉAL, which blends Chris Hemsworth’s glorious golden locks with that of a L’Oréal advertisement.

Courtesy of the Thor impersonator who brought us the fantastic ‘Thor Prancercising’ video, the L’Oréal meme now has a new lease on life in video form.

Without further ado, here is the living meme of “THORÉAL Because Hemsworth It”.

Happy Thorsday!

 [Source: Every Day Thor]

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Owner, founder and editor-in-chief at Vamers, Hans has a vested interest in geek culture and the interactive entertainment industry. With a Masters degree in Communications and Ludology, he is well read and versed in matters relating to video games and communication media, among many other topics of interest.